“Now you’re Cooking” is the name of a Tumblr created by the Swedish electric appliances company Electrolux.
Using a Tumblr as a platform with an indie aesthetic, quite quaint. Its intention is to present cooking receipes in the form of interactive videos and with inspiring images. In this way showcasing their products and how to maximize their use.
Check out one out of eight films created for Electrolux’ ‘Now You’re Cooking’ campaign.
Totally recomendable to all who want to learn simple and delicious receipes that will never cease to impress!
http://nowyourecooking.tumblr.com/
Profession: CEO Oxy.Moron
About: Creative consultant, strategic designer, stylist, or interior designer? The truth is I don’t think I fit under any one description if not rather a diversity