Real e.t. innovation
In a time uncertainty and change, there is a little doubt that people have become more creative.
We are passing through a revolutionary era where everything we have come to know is changing, especially when it comes to the Economies of Social Interactions.
Change has come not only because of the advent of the internet and the dawn of digitalization but also because it has created new needs and desires within us.
As a result, a new movement has gone mainstream and gotten my attention as a practical alternative for new business and innovation opportunities, granted, it’s been around for a couple of years now, I’m talking about a business model that seems almost set against everything that Capitalism stands for when it comes to stop spending and start re-using, The Sharing Economies – a business model where social innovation, sustainability, and technologies have converged to create relationships-based economies, society changes, and a peer-to-peer network model that, thanks to our digital boom and the internet growth, has become more stable and efficient.
Also known as Collaborative Consumption, this is a model based on Access versus Ownership, the exchange of services without intermediaries, and in particular, an online reputation that will give you other’s people trust in the digital world.
And in my personal opinion, in an era of environmental crisis, this is a smart direction to move in, since it gives a new meaning to assets like bikes and cars, and grows the local economy simultaneously.
People all around us are not only using physical belongings; this is also about what we produce, consume, and who we interact with.
Take for instance the co-working spaces that are so popular now days for freelancers PARISOMA a space in San Francisco “where ideas meet execution”
“Travellers sharing” where people will let you stay at their place, just to have a chance to engage with different cultures Couchsurfing, airbnb or car sharing are examples of platforms where people will bring others along with them. If you have the same destination and share the gas expenses (blablacar) or pay an annual fee to be able to use the bikes around the city (Bicing in Barcelona).
This Sharing Economy has been growing rapidly and every day new entrepreneurs spring up using this kind of models to get their work out there or to expand their network.
As an example, I would like to mention OUISHARE a group of people from different fields (design, business, marketing, media) who, in just 2 years, have built one of the most important communities of “sharing economies” around Europe and now expanding into Latin America.
With shared ideals and the common aim of uniting people who are interesting in this kind of models. They have achieved their goal to create an open space, where thousands of people share their projects, ideas and thoughts in a platform that goes beyond digital.
They also run events, meet-ups and creative workshops (among others) because they have pretty clear in theirs
heads that although the online world is an important tool for creating online networks and communities there’s got to be a balance between the online world and the offline world; afterall, the most exciting things happens in real life.
Also they will hold its first Collaborative Economies festival the Ouisharefest in Paris, on 2nd, 3rd and 4th May, with the aim of gather together a global community of professionals who are working to build a collaborative future. The Fest will focus on trust and online reputation, the open design in the markets, shared mobility, open education, P2P and formulae to create cities where it is easier to share goods and services. And above all and perhaps most importantly, the festival will strive to get to meet people face to face, ’cause you know the most exciting things happens in the real life.
After all this concept is opening a door for ordinary people to get the tools needed to take control of their economic destinies, to new specialties based on trust, community and globalization where we can to take action in the economic and environmental crises.
Guest: Angélica Pinzón
Profession: Traveler, Explorer, designer and storyteller and in my free time!
Website: es.linkedin.com/in/angelicapinzon/en
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